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  • Sensory panels in food and beverage evaluating wine through structured sensory analysis
    Sensory Panels in F&B: turning taste perception into strategic product decisions

    Sensory Panels in F&B: turning taste perception into strategic product decisions

    Consumer Insights, Observatory

    Sensory Panels in F&B: turning taste perception into strategic product decisions

  • Food and beverage packaging examples highlighting shape, color, and label messaging
    Packaging that excites: how design shapes consumer perception and brand value

    Packaging that excites: how design shapes consumer perception and brand value

    Observatory, Sensory Experience

    Packaging that excites: how design shapes consumer perception and brand value

  • Birrificio Angelo Poretti beer bottles with sensory beer personalization characters on a case study cover
    Birrificio Angelo Poretti: Innovating the digital beer experience

    Birrificio Angelo Poretti: Innovating the digital beer experience

    Consumer Engagement, Observatory, Sensory Experience

    Birrificio Angelo Poretti: Innovating the digital beer experience

  • Shining crystal surrounded by neon icons of the five senses, symbolizing a multisensory brand experience.
    The Power of Sensory Experience in Driving Brand Differentiation

    The Power of Sensory Experience in Driving Brand Differentiation

    Brand Strategy, Consumer Engagement, Observatory

    The Power of Sensory Experience in Driving Brand Differentiation

  • Arabica and Robusta coffee beans comparison.
    Coffee market between costs, volumes and sensory expectations

    Coffee market between costs, volumes and sensory expectations

    Consumer Insights

    Coffee market between costs, volumes and sensory expectations

  • Eataly Chicago logo – featured in Vinhood case study on improving customer engagement and wine experience.
    Eataly Chicago Case Study: How Vinhood drove engagement through the Taste Test experience

    Eataly Chicago Case Study: How Vinhood drove engagement through the Taste Test experience

    Consumer Engagement, Observatory

    Eataly Chicago Case Study: How Vinhood drove engagement through the Taste Test experience

  • UK coffee trends by Vinhood
    UK coffee trends: consumer preferences and market opportunities

    UK coffee trends: consumer preferences and market opportunities

    Consumer Insights

    UK coffee trends: consumer preferences and market opportunities

  • Watermelon world vinhood taste
    Watermelon: from food to cosmetics, an opportunity for brands and retailers

    Watermelon: from food to cosmetics, an opportunity for brands and retailers

    Consumer Engagement, Consumer Insights

    Watermelon: from food to cosmetics, an opportunity for brands and retailers

  • QR retailers Vinhood web
    QR Codes in Stores: Brilliant or Useless?

    QR Codes in Stores: Brilliant or Useless?

    Consumer Engagement

    QR Codes in Stores: Brilliant or Useless?

  • The importance of sensory profiling in Marketing

    The importance of sensory profiling in Marketing

    Consumer Insights

    The importance of sensory profiling in Marketing

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